Now, its 450 million users will have a chance for voice call services through Whatsapp. Reports in the media states that WhatsApp’s revenue is at about $20 million in 2013 (Source: TechCircle). With the introduction of voice-call the company is aiming at reaching out to at least a billion users.
The main aim of this move shows that Facebook has ventured into the messaging space. Mobile is the next big way for every paid search activity and consumer engagement for the coming year. With its foray into providing voice call feature, this seems like a major move and might pose a challenge to telecom network operators.
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