News : LinkedIn launches content marketing score tool

LogicNews_27.3.14

LinkedIn, in an effort to increase the relevance of a brand, it has introduced content marketing score tool. In a recent survey with its marketing solutions, the consumers have reveled that 93% of brands use content marketing and 91% thin they are not pursuing it with full capacity.

The new tool will give the brands and consumers a chance to measure their performance and accordingly make further strategies.

LogicSpeak :

This is an incredible move on behalf of LinkedIn for brands. Using this tool brands might be able to create and curate better content.

Link : http://bit.ly/1dzQ5vf

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